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Linkedin has tremendous potential; all of you know and eager to en-cash. However, very few are actually doing so; rest are just moving around circle without visible results: better job, or new business opportunity!

How to improve? For the right answers, read this article carefully going through all links in details.

"LinkedIn, in fact is a web worker’s best professional friend," said Leo Babauta of zenhabits fame, suggesting 20 Ways to Use LinkedIn Productively  in an old but very relevant article. Most of them are very useful.

Narrowing it down to using linkedin as a job search tool, Guy Kawasaki made some remarkable recommendations through his article "Ten Ways to use Linkedin to Find a Job." If you can sincerely follow some of them, you'll surely land a better job sooner than expected.

The Other day while searching for a relevant candidate  for a CEO position, I came across hundreds of senior level profiles with hardly any information that may catch recruiters' attention.

If you're serious about using linkedin for spicing up you career, pl fill out the profile completely. Remember, in virtual world, it's authentic information that marks the beginning of a trustworthy relationship.

Another innovative method suggested by C G Lynch while searching for a good job through linkedin is, to keep track of companies on linkedin for extracting relevant information from your connections there.

I'm sure, there would be very few companies that are yet to establish a profile page on linkedin. So identify the companies of your interest,  and focus on developing new connections with their employees.

Highlighting the importance of "writing in first person, not third" and also the importance of 'uploading the same photo you use elsewhere online," Ari Hezrog suggested quite a few unconventional but killer approaches for  building your personal brand on linkedin.

Finally, I agree with Lisa Barone: linkedin gives you a huge opportunity to establish your expertise, but I must caution you that you should use it with utmost care for projecting your true-self only!

So make a good strategy, work seriously on it and establish your personal brand on linkedin -- visible to millions worldwide. I'm sure, you'll hit the bull's eye, very soon!

Image Source  Join Our Group "Leadership And Networking" On LinkedIn

Author: Abhijit Kar

Originally published on my Personal Blog